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Advertising Sales Agent

$64,820
median / year
$35,240 – $146,010
what most earn per year (10th–90th percentile)

What the job actually is

Sell advertising space and airtime to businesses, build client relationships, and hit sales targets.

You may also see this posted as: Advertising Account Representative, Advertising Representative, Advertising Sales Representative (Ad Sales Representative), Sales Representative, Advertising Consultant.

Where you work

Media companies and offices

The hours

Full-time, some evenings

The day to day

What you'd actually spend time doing

  • Prepare and deliver sales presentations to new and existing customers to sell new advertising programs and to protect and increase existing advertising.
  • Maintain assigned account bases while developing new accounts.
  • Provide clients with estimates of the costs of advertising products or services.
  • Locate and contact potential clients to offer advertising services.
  • Explain to customers how specific types of advertising will help promote their products or services in the most effective way possible.

Good fit if you like…

Enterprising

leading, persuading, selling, or turning an idea into action

Conventional

organizing information, following systems, and getting details right

Artistic

creating, designing, performing, or working without a rigid script

O*NET job zone 4 of 5

High preparation—usually a four-year degree plus experience—is common.

Work styles that matter most

Social OrientationPerseveranceAchievement OrientationSelf-Confidence

Software that shows up in the work

Examples employers report—not a checklist you must already know.

Adobe Creative Cloud softwareAdobe InDesignAdobe PhotoshopCanvaMicrosoft ExcelMicrosoft Office software

By the numbers

May 2025 BLS wage & employment data · 2024–34 BLS employment projections.

Median pay
$64,820
per year
Hourly median
$31.16
per hour
What most earn
$35,240–$146,010
yearly, 10th to 90th percentile
Openings a year
~9,300
projected, 2024–34
Outlook to 2034
-6.4%
Declining
Working in the U.S.
91,700
people, nationwide

Openings a year counts new jobs plus the ones that open when people retire or move on — a truer picture of your odds than growth alone.

“Median” means half earn more and half earn less. Your city, employer, and years on the job move it a lot — that is what the 10th-to-90th range shows.

BLS estimates 5.3% of workers in this occupation are self-employed.

What it pays in your state

Statewide medians are a better starting point than the national number. Your city and experience still matter.

BLS state wage tables

How you get in

Typical starting education

High school / no degree

Training path: On-the-job training, paid.

Related work experience: None.

On-the-job training: Moderate-term on-the-job training.

License or certification

No license required to start in most places.

You can earn while you train. This field has a genuinely paid pathway in — an apprenticeship, a paid academy, or employer-funded training — so you draw a paycheck instead of taking on debt to learn it.

Check the path where you live

Licensing rules and available programs change by state. These federal tools take you to the current official listings.

What it takes

SalesCommunicationPersistenceRelationship building

The honest take

Digital platforms sell more of their own ads now, shrinking these jobs — a commission role for strong closers.

Standard Occupational Classification 41-3011. Pay and employment from the BLS May 2025 OEWS survey; outlook and openings from the 2024–34 employment projections; job context from the Occupational Outlook Handbook; tasks, interests, work styles, software examples, and job zone from O*NET 30.3. See something off? Tell us.